Trade's 'Green Deal' - the development of strategic instruments for trade's climate commitment.

The EU's Green Deal contains both binding objectives for a climate-neutral EU by 2050 and legislation enabling a 55% net reduction of greenhouse gases as early as 2030. In line with this, leading trading companies have set the ambitious goal of halving the climate footprint from customers' purchases of goods and services by 2030.

MMTC members Mart Ots Opens in new window., Timur Uma Opens in new window.n and Julia Grimm Opens in new window. have received financing (2msek) from the Trade Council to undertake a research project on: Trade's 'Green Deal' - the development of strategic instruments for trade's climate commitment.

The project takes its starting point from the central question of how climate ambitions are broken down into specific goals for trade processes, for example product display, signage, market communication and assortment planning.

Through interviews with organizations in the trade sector, the project wants to create discussion and attention about the climate work that is going on in the industry. With a focus on governance, the companies' thoughts on goals and results, obstacles and how they can be overcome, as well as what the industry has learned about what actually works, are touched upon.

Read more via the Trade Council's webpage (in Swedish only) External link, opens in new window.

  • Associate Professor
    Associate Professor
  • Jönköping International Business School
  • Professor Business Administration
  • Jönköping International Business School
2022-09-06